SIS has taken a significant strategic investment in RACELAB and sees the close collaboration between the two companies generating added value for both parties, in a rapidly changing racing and wagering landscape.

SIS (Sports Information Services) has been at the forefront of live video and data delivery of thoroughbred racing and greyhound racing to the global betting industry for over 30 years. SIS has a rich heritage and a market leading reputation for the range and quality of services, including innovations in curation and presentation, that mean SIS’ services are used by the world’s largest and most successful betting operators.
From the UK to the USA, Australia to Argentina and all points in between, SIS’ racing services are at the heart of successful sportsbooks. RACELAB’s market-leading pricing capability, liability management and informatics augments SIS’ services and together provide a compelling, global market offering.

Together, RACELAB and SIS share a vision of how to promote racing to new audiences, leveraging the power of digital technologies, to deliver turnkey solutions for betting operators, enhancing their profitability.